REVENUE STRATEGIST โขย AUTHOR โข ADVISOR
For most people,
her name is completely unknown.
To those in the know, she's the veteran revenue strategist behind some of the most famous names in publishing, speaking, and coaching โ trusted for decades by Jack Canfield, Les Brown, Jay Abraham, Lisa Nichols and many more.
WORK WITH JANET
WHAT CLIENTS SAY
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AS SEEN IN
The Woman Behind the Empires
For over 30 years, Janet Switzer has built the revenue systems, product lines, and marketing campaigns behind some of the most recognized names in publishing, speaking, and coaching.
She was the longtime marketer on the blockbuster Chicken Soup for the Soul series, a brand with more than 700 million books in print. She built Jay Abraham's publishing division from 7 titles to more than 320 products and helped generate over $10 million from just one offer. She gave Les Brown a strategy that produced $332,650 in just two days. She also built a coach certification program for The Oola Guys that enrolled coaches from 14 countries and all 50 U.S. states within the first 30 days.
She's also the New York Times bestselling coauthor of The Success Principles, published in 41 languages, and the marketing partner behind Principles-branded books, training programs, speaking tours, and ancillary products that have generated more than $42 million in revenue through content distribution across 112 countries.
Will her next success story be you?
WAYS TO WORK WITH JANET
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Private Revenue Consultation
A focused half-day planning session where Janet reviews your business in advance and builds a comprehensive strategy for the high-leverage revenue opportunities she'll identify.
LEARN MORESpeaker Marketing Package
A fully customized, professionally written and designed marketing package built to help you rise to the top of the pile whenever a meeting planner is deciding who gets the stage.
LEARN MOREFREE RESOURCE
Business Beyond Your Book
The ultimate exposรฉ on how expert empires are really built โ including Janet's complete guide to 60+ revenue streams for authors, experts, speakers, and professionals.
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FROM THE BLOG
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REVENUE STRATEGY
How to Expand Your Influence by Certifying Others in Your Methodology
Most experts cap their income at what they can personally deliver. Certification changes that equation entirely โ creating a network of practitioners who extend your reach, generate ongoing royalties, and build the kind of global infrastructure that makes your methodology a lasting institution.
PASSIVE INCOME
The Quiet Fortune in Licensing: How Experts Turn One Idea Into Ongoing Royalty Income
Licensing is one of the least talked-about and most lucrative revenue streams available to thought leaders. When structured correctly, a single piece of intellectual property โ a framework, a process, a methodology โ can generate royalty income across multiple industries, markets, and geographies simultaneously.
FOR AUTHORS
Why Your Book Is the Starting Line, Not the Finish Line
Publishing a book is not the culmination of your expert career โ it's the credential that opens the door to everything else. The authors who build lasting empires understand that the book is a platform, not a product. Here's what they build on top of it.
Your revenue empire starts here.
Whether you are an author ready to profit well beyond your book, a speaker who wants to command higher fees and better stages, or a coach or consultant ready to turn expertise into a system that generates revenue around the clock โ this is where that conversation begins.
JANET SWITZER
Revenue strategist, coauthor, and marketing partner behind some of the world's most recognized publishing and training empires.
clientservices@janetswitzer.com
Success Resources International
P.O. Box 681843
Franklin, TN 37068 U.S.A.
ยฉ 2026 Success Resources International, Inc. All rights reserved.
"How Experts Build Empires" is a trademark of Success Resources International Inc. ยท "Instant Income" is a registered trademark of Success Resources International Inc. ยท "The Success Principles" is the common law trademark of Self Esteem Seminars, L.P. ยท Other marks are property of their respective owners.
